2009 NATIONAL FESTIVAL OF BREADS™ RULES

King Arthur Flour and Kansas Wheat (Kansas Wheat Commission and the Kansas Association of Wheat Growers) present the 2009 National Festival of Breads™ (“Contest”). Participation in the Contest constitutes full and unconditional agreement to, and acceptance of, these Official Rules. NO PURCHASE NECESSARY TO ENTER OR WIN. ALL FEDERAL, STATE, LOCAL AND MUNICIPAL RULES APPLY. VOID WHERE PROHIBITED.

The Contest emphasizes the role that bread plays in a healthy and active lifestyle. Bread truly is the staff of life. The kernel of wheat is a storehouse of nutrients essential to the human diet, and complex carbohydrate that provides a source of time-released energy. In addition, bread provides dietary fiber, protein, fat, iron, zinc and B-vitamins in our diets. The B-vitamin folic acid has been shown to prevent birth defects and may help reduce the risk of heart disease, strokes, Alzheimer’s disease and some cancers.

CONTEST RULES

• This is a baking contest for the home baker, not just a recipe contest.

• The contest is intended for original yeast bread recipes developed by the contest entrant. “Original” means that the contest recipe has not been previously published in the same or substantially the same form. Contest finalists will be required to certify that the entry is “original.”

• Contest recipes must use yeast as a leavening agent.

• Recipes must call for KING ARTHUR flour. Seventy-five percent of the total grain flour used in the recipe must be KING ARTHUR unbleached wheat flour (All-Purpose Flour, Bread Flour, Traditional Whole Wheat Flour, White Whole Wheat Flour, and Organic flours).

• Each contestant may enter more than one recipe per category.

• Recipes must be submitted in English.

• Recipes must be prepared the day of the final competition in eight (8) hours or less. (If recipe requires overnight refrigeration, the contestant will be allowed to prepare the dough the night before the competition.)

• Incomplete recipes will be disqualified. Concise but sufficiently detailed directions must be included. List ingredients in the order of use; mixing, kneading and baking times; water temperature; pan size and preparation (greased or ungreased); mixing method (hand or mixer); shaping instructions (dimensions); and yield.

• Recipe must yield a minimum of two loaves or one dozen rolls.

• A short history of the recipe (source, modifications, etc.) should be included.

CATEGORIES

Ethnic Breads: Yeast-raised breads with a national or cultural influence, traditionally baked for holidays and special occasions.

Rolls: Fancy-shaped individual portions made from a yeast-raised lean or sweet dough.

Time-Saving and Easy Breads: Examples of time-saving steps include using a bread machine or food processor to prepare the dough, using instant yeast, refrigerating dough, or other time-saving ideas for busy bakers.

Whole Grain Breads: Whole grain breads include any breads made with at least 75% whole grain flour. Note: Contest rules state at least 75% of the flour should be milled from wheat.

WHO CAN ENTER

The Contest is open to any amateur baker 18 years of age or older as of January 1, 2009, and a legal United States resident residing in one of the 50 United States or the District of Columbia. An amateur baker is any person who does not make the major portion of their income by baking. Finalists may be subject to audit. Professional bakers are not eligible to enter.

YOU ARE NOT ELIGIBLE TO ENTER IF:

1. You or your spouse, parent or child (all regardless of place of residence) or others currently living in your household is employed by one of the sponsors.

2. You are an employee of any national or state wheat industry organization, or their associations; or a member of the immediate family (parent, children, siblings, spouse) or live in the same household as an employee (whether related or not).

TO ENTER ONLINE:

Submit your bread recipe using the online entry form (Coming soon). Complete all fields of required information. All online entries must be received by 11:59 p.m. (CT) on February 15, 2009. Each online entry should be submitted only once. Note: Entering the same recipe multiple times will NOT increase entrant’s chances of becoming a finalist.

Each entrant may enter multiple recipes/categories but will only be eligible to become a finalist with one recipe in one category of the contest. The National Festival of Breads™ sponsors and their agencies are not responsible for any changes or effects caused to the entrant’s computer system as a result of submitting online entries, or entries that cannot be processed due to telephone, network, electronic, computer hardware/software failure, or technical failures of any kind.

All entries become the exclusive property of the sponsors and will not be acknowledged or returned. Sponsors reserve the right, in their sole discretion, to suspend, modify, or terminate the Contest. Odds of winning depend upon the total number of eligible entries in the contest.

No entries accepted by postal mail.

RECIPE JUDGING

By submitting recipes to the National Festival of Breads™, the entrant is representing his/her recipe as original and owned exclusively by the entrant. Judges will disqualify previously published recipes, including those published in any magazine, cookbook, recipe website, or other recipe contest, unless the recipe features changes considered significant by the judges. Judges will have full discretion to determine whether changes are significant. Judges reserve the right to assign entries to the category they deem appropriate. All finalists are solely responsible for complying with any applicable copyright restrictions, and the National Festival of Breads™ sponsors, its agencies and the judges assume no obligation in that regard.

Each and every eligible recipe submitted to the Contest will be read by an experienced team of food professionals. Selected recipes will be bake-tested, and eight (8) finalists will be selected. Recipes should take eight (8) hours or less to prepare, including mixing, shaping, rising, and baking. The only exceptions are for refrigerator or overnight dough recipes.

The recipe judging criteria is as follows:

Taste 45 points

Originality, artistic flair 25 points

Ease of preparation and practicality 10 points

Healthfulness and nutritional balance 10 points

Appearance, shaping 10 points

By entering one or more recipes in the Contest, all finalists agree to participate in the national competition events from Monday, June 15, 2009, through Wednesday, June 17, 2009, in Wichita, Kan. All finalists must agree to abide by these Official Rules, and the decisions of The Kansas Wheat Commission and the judges, which shall be final in all matters relating to the National Festival of Breads™.

Sponsors reserve the right to disqualify any individual who tampers with the entry process or the operation of the Contest or website; violates the Official Rules; or acts in an unsportsmanlike or disruptive manner at any time during the final competition, or with intent to annoy, abuse, threaten or harass any other person. By submitting one or more recipes, each entrant accepts all Contest rules and agrees to be bound by the decisions of

the judges, which shall be final. Each entrant also agrees that each original recipe and all legal rights and interests in said recipe, including the rights of copyright, become the exclusive property of King Arthur Flour and The Kansas Wheat Commission, which reserve the right to edit, adapt, copyright, publish, transfer, and use any or all Contest entries, without compensation to the entrant or any third party.

CONTEST PRIZES

Eight (8) finalists will receive a $500 cash award and a trip to Wichita, Kan., to compete on Wednesday, June 17, 2009, for additional cash prizes as outlined below. Trip includes round-trip economy coach air transportation for each finalist from the major airport nearest finalist’s home to Wichita Mid-Continent Airport; hotel accommodations consisting of one (1) single or double occupancy room for three (3) nights at the Hilton

Wichita Airport Executive Conference Center, Wichita, Kan.; registration, daily meals, ground transportation; and all applicable taxes associated with hotel, meals, ground and air transportation. The approximate retail value of each finalist package is $1,500. Gratuity and other expenses are the sole responsibility of each finalist. In addition, the eight (8) finalists will be invited on a Wheat Harvest Tour in the Heartland, including visiting a working Kansas wheat farm, flour mill and grain elevator, on Tuesday, June 16, 2009.

BEST OF BREAD GRAND PRIZE: One Grand Prize Winner will be chosen from the four Category Winners. The Grand Prize Winner will receive an all-expenses paid trip to a baking class of their choice at the King Arthur Flour Baking Education Center in Norwich, Vt. Trip includes class tuition, hotel, and airfare to and from Vermont, plus $2,000 cash (total prize value not to exceed $4,000; tuition maximum $500). King Arthur Flour Baking Education Center classes are posted online at kingarthurflour.com/baking.

Special Awards: In addition to eight (8) finalists’ awards and the Grand Prize, five (5) special awards of $500 cash may be given depending on entries received:

• Best Recipe Using White Whole Wheat Flour (at least 75% white whole wheat flour in recipe)

• Best Recipe Using Cranberries

• Best Recipe Using Cheese

• Best Recipe Using Nuts

• Best Recipe Using Raisins

Special Award winners, chosen from among eligible entries, may not be guaranteed a spot as one of the eight finalists and need not be present to win.

Important Finalist Information

Finalists will be notified on or about April 1, 2009. Sponsors will also select two (2) alternates.

Selected finalists will be required to sign a notarized affidavit verifying the originality, authorship, and ownership of their recipes prior to competing in the National Festival of Breads™; their eligibility and compliance with these Official Rules and a release of King Arthur Flour and The Kansas Wheat Commission, the judges, and their respective directors and employees from all liability, claims, damages, and injuries resulting from the finalists’ participation in the final competition and the acceptance and use of a prize including, without limitation, any personal injury, death, loss or damages of any kind, or claims based on publicity rights, defamation, or invasion of privacy (the “Release”).

Finalists shall return the Release to the sponsors within ten (10) business days of date of personal delivery or date of sender’s postmark. Failure to return the Release in the time permitted, or return of notification as undeliverable, will result in the entrant being disqualified and an alternate selected. All finalists agree to return any prize received if the representations made herein or in the Release prove to be untrue and to further indemnify and hold harmless The Kansas Wheat Commission against any and all claims, damages, and expenses, including attorney’s fees incurred as a result of any such misrepresentation.

Selected finalists may waive to receive a prize. Prizes are nonassignable and nontransferable. No substitutions or case equivalents allowed by winners. Prizes are subject to availability and Sponsor reserves the right to substitute prizes of equal or greater value.

Selected finalists will also be required to sign a consent and release to grant the National Festival of Breads™ sponsors permission to use said finalist’s name and personal information in any media relating to their participation for publicity, promotion, advertising, and other purposes without further notice or additional compensation to promote the Contest or the recipe (the “Consent”); and shall further assign to King Arthur

Flour and The Kansas Wheat Commission all rights of ownership, including copyright, in any such recipe and return the Consent within two business days of receipt of notification. Selected finalists may be required to make themselves available for interviews during the time their recipe is publicized locally or nationally in the media. If a finalist becomes unable to compete for any reason on June 17, 2009, the sponsors will attempt to replace that finalist with an alternate, provided the alternate can comply with the conditions stated above by May 1, 2009. If no alternate can comply by that date, the finalist will not be replaced.

At the National Festival of Breads™ event in Wichita, Kan., the sponsors will supply electric ovens, mixers, cooking equipment, and all ingredients. It is expressly understood that sponsors are under no obligation to the finalists other than as expressly set forth in these Official Rules. The winners are solely responsible for all federal, state, and local taxes and fees associated with the receipt of any prize.

Other Terms

All issues and questions concerning the construction, validity, interpretation and enforceability of the official rules, or rights of entrants, shall be governed by and construed in accordance with, the substance laws of the State of Kansas, without regard to conflicts of law principles.

The invalidity or unenforceablity of any provision of these rules shall not affect the validity or enforceability of any other provision. In the event that any such provision is determined to be invalid or otherwise unenforceable, these rules shall be construed in accordance with their terms as if the invalid or unenforceable provision was not contained therein.

After September 1, 2009, all winners and their recipes will be posted on this website.